Communicating with Impact and Influence

This masterclass is open to health and care staff working across systems in the East of England region. 

Sarah Cruise is passionate about the art and science of communication. She collects research from areas such as psychology and neuroscience, along with her practitioner’s experience from the performing arts, to fill her bag of tricks, tips and advice. 

Whether you are trying to present a new idea, propose solutions, encourage a change, or simply communicate more influentially; What you say, how, where, when and to whom, will greatly affect a successful outcome. This masterclass explores your two routes of influence (what you say and how you say it) and provides tools and techniques to maximise those aspects for greater impact. 

Participants will: 

• Identify the attributes of an influential communicator and visualise own goals towards positive impact and influence 
• Practice techniques for crafting engaging, influential and persuasive content 
• Understand the extent of peripheral influences and try out some skills to enhance their own personal impact 
• Explore different social behaviour styles and consider ways to adapt own communications for greater effect 

The session will be facilitated virtually via Zoom. It will run for 90 minutes with an additional 30 minutes for further questions. 

Please see our Attendance & cancellation Policy and Privacy notice

• You will need a webcam and a headset to fully participate.
• The computer will need to have the sound function on so you can hear and speak at the webinar.
• You will need to be connected to the internet for the duration of the webinar.
• We will send an email with details of instructions for the day to all participants, prior to the date.
• Please note: this webinar may be recorded.